Exploring facts and fantasies surrounding gemstones and jewelry With Halloween right around the corner, we’ve decided to explore a few jewelry superstitions and how to use them to your advantage. After all, there’s nothing more powerful than storytelling and emotion to sell jewelry. We sought inspiration from our friends in the Jewelers Helping Jewelers Facebook group and were blown away by their fascinating tales!
Here are six jewelry superstitions and how to use them to your advantage–
1. Pearls Produce Tears
One of the best-known jewelry superstitions warns against wearing pearls on the wedding day. Supposedly, pearls forecast tears in a marriage.
Other stories suggest pearls only bring tears if you buy them for yourself. Therefore, it’s best if you receive them as a gift. Another source claims pearls should never be whiter than the wearer’s teeth
Here’s the Takeaway:
First and foremost, pearls are meant for frequent wear. Wearing them often enhances their luster and color. Don’t store them in a hot, airless environment. They can dry and crack. After each wearing, wipe pearls with a damp cloth to remove hairspray or other damaging chemicals.
And what about selling pearls to a bride for her wedding day? Chances are she doesn’t know about the superstition or doesn’t care. For generations, brides have made pearls tradition so sell her the most beautiful pearls you have and wish her the best!
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A very special thanks to the folks on the Jewelers Helping Jewelers Facebook group for sharing their jewelry superstitions to inspire this post!